I worked on the Twistalicious brand through ThumbsUp during 2018 and 2019. I was the sole graphic designer and worked up many concepts for new products and packaging as well as trade stand mock ups and marketing materials, including POS and promotional artwork.
SELECTED WORKS:
A confectionery brand which prides itself on giving sweets a sense of humour and putting a smile on the customers face.
Below are some of the point of sale items I designed - a brand presenter for new markets and an FSDU for in stores and below that is a planogram I created for a 2019 trade show.
The main project I worked on was creating concepts for sweets, both product and packaging, which could be sold all-year-round plus some seasonal offerings like Christmas, Halloween and Easter. I had pretty much free rein to create whatever I wanted, which was great and gave me the opportunity to explore more playful packaging ideas.
